Anonymised is the ID-less data platform that helps publishers and networks understand, reach and measure audiences at scale, without exposing any personal data.
Cross Domain Insights
Custom Targeting
Audience Extension
Anonymised gives you the option of extending high-CPM audiences across other publishers. Build segments using your own custom taxonomy, add a data fee and get paid when advertisers target the segments on other sites. Your audience is extended but your data is never shared.
Anonymised targeting has no limits: publishers can leverage custom taxonomies, entities, user actions or product pages to enable targeting and retargeting of any segment big enough to safely hide individual users.
Anonymised offers publishers the ability to monetise all of their audiences leveraging cross-domain interests and intent data like never before. Unparalleled audience insights turbocharge your direct sales revenue.
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ID Ward, trading as Anonymised, has received funding from the European Commission
